List of products by brand Alfaparf Milano
A leading Italian multinational brand in the professional cosmetics industry, particularly known for its high-quality hair care and coloring solutions. Founded in 1980 by Roberto Franchina, it has grown into a global benchmark operating in over 100 countries.
The brand adheres to the "Made in Italy" philosophy, integrating Italian creativity and research into all its development projects. Since 2018, they have implemented a sustainability plan that focuses on reducing CO2 emissions, sustainable packaging (using recycled paper and aluminum) and social responsibility. The products are cruelty-free - the brand has officially declared that it has never tested products on animals.